How to Use UTM Parameters to Track Campaign Success
UTM parameters are simply tags you add to a URL — when your link is clicked, the tags are sent back to Google Analytics and tracked.
8 Tips to Generate More Leads
If you work in marketing, you probably already know what lead generation is. If you work in sales, then you better know what lead generation is.
Learn How Lead Nurturing Will Grow Your Business
Why companies are losing 71% of their leads and how SmartDesk can fix it
How To Set Your Marketing Budget
I've seen countless times where companies set themselves up for failure in not allocating enough money to successfully drive sales.
Lead Generation Strategies
The new year is off to a challenging start for a lot of business in Canada, so it’s a good time to re-evaluate your marketing strategies for this year.