Email Marketing vs Social Media
Does email marketing stand a chance against some of the big boys of social media?
How to Use UTM Parameters to Track Campaign Success
UTM parameters are simply tags you add to a URL — when your link is clicked, the tags are sent back to Google Analytics and tracked.
What Is Marketing Automation?
Marketing automation refers to the software that allows you to automate activities and operationalize communications with the goal of managing the repetitive and time-consuming tasks.
Email templates and strategies that will engage prospects
Smart salespeople known that, email prospecting is still one of the most effective ways to get in front of your prospects.
Marketing Strategies to Grow Your Business
Growing your business is an ever-important activity for any company looking to maintain market dominance or looking to gain ground on the competition. This blog will make sure you are on the right path or how to get on it!
8 Tips to Generate More Leads
If you work in marketing, you probably already know what lead generation is. If you work in sales, then you better know what lead generation is.
Why you NEED software to grow your business
You simply can’t run a business without software these days — It’s one of the key ways to manage a business and help it reach maximum productivity.
Learn How Lead Nurturing Will Grow Your Business
Why companies are losing 71% of their leads and how SmartDesk can fix it
The Skills Every Project Manager Should Have
Everyone manages projects — even if “project manager” isn’t your official title. Whether you’re a marketing manager, website designer or an IT professional, project management is essential to achieving business objectives.
Fundamentals of Project Management
In this blog we will take a look at the fundamentals of project management. We look at the key terms project managers use, and look at some of the overall techniques that are used by professionals in this space.
12 Key Questions to Ask Before You Choose a CRM Solution
Picking the right marketing automation platform can feel overwhelming. Here are a few key points to ponder during your evaluation.
SmartDeskCRM Inc. recognized as one of the Top 25 Up and Comers 2019
At a launch party at Goldie’s in Toronto attended by the cream of the Canadian IT industry, Branham Group CEO Wayne Gudbranson announced the 2019 Top 25 Up and Comers list including SmartDesk CRM Inc.
The Pros and Cons of WordPress
WordPress is the CMS market leader that is used by web designers and web development companies around the world. You can’t escape its power...
How To Set Your Marketing Budget
I've seen countless times where companies set themselves up for failure in not allocating enough money to successfully drive sales.
Landing Page Optimization for The Highest Conversion Rates
Let me start by saying that your website homepage is NOT a landing page. Now let's get started...
Lead Generation Strategies
The new year is off to a challenging start for a lot of business in Canada, so it’s a good time to re-evaluate your marketing strategies for this year.
28% more revenue in 4 to 6 months
By the numbers, marketing automation is impossible to ignore and exciting to put into action. Learn how marketing automation can help your business grow.
Think like a customer, not a salesman
In my over forty years in business, the most frequent failure I see in people conducting sales functions (after forgetting to ask for the business) is that they seem to think...
Grow the business by Increasing revenues
This is a great objective for any business, but for SMB this is how we survive. The biggest problem to solve is always more revenue.